I have reason to believe that not everyone really understands what internal communication is – and what it isn’t. This became abundantly clear during a random conversation I had while waiting to use the..umm..facilities at a campsite! (Yes, I know, not the usual place you would talk about business). In essence, the man I was talking to thought internal communication referred to notes in a file. Arghh.
Let me start by explaining what it is – and, what it isn’t.
First, what it is not:
- It is not interpersonal communication
- It is not day-to-day conversations between co-workers
- It is not interaction between teams about work
Now, what it is:
- It recognizes that people are the heart and soul of the organization
- It is strategic — driven by the organization’s goals and objectives
- It is planned and managed
- It involves the organization as a whole
- It is two-way
- It informs, involves and inspires employees (when done well!)
- It uses different channels or methods to support the exchange of information, ideas, and views
- It enables better understanding between the organization and its employees
- It contributes to happy, engaged, productive employees who have a common purpose
And finally, my definition of internal communication:
Internal communication is the planned and managed exchange of information between an organization and its employees with the goal of contributing to business success and a great workplace. It informs, involves and inspires.
Vision2Voice Communications helps organization connect with their employees with great internal communication — give us a call today!
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