Internal Communication: A Definition
I have reason to believe that not everyone really understands what internal communication is – and what it isn’t. This became abundantly clear during a random conversation I had while waiting to use the..umm..facilities at a campsite! (Yes, I know, not the usual place you would talk about business). In essence, the man I was talking to thought internal communication referred to notes in a file. Arghh.
Let me start by explaining what it is – and, what it isn’t.
First, what it is not:
- It is not interpersonal communication
- It is not day-to-day conversations between co-workers
- It is not interaction between teams about work
Now, what it is:
- It recognizes that people are the heart and soul of the organization
- It is strategic — driven by the organization’s goals and objectives
- It is planned and managed
- It involves the organization as a whole
- It is two-way
- It informs, involves and inspires employees (when done well!)
- It uses different channels or methods to support the exchange of information, ideas, and views
- It enables better understanding between the organization and its employees
- It contributes to happy, engaged, productive employees who have a common purpose
And finally, my definition of internal communication:
Internal communication is the planned and managed exchange of information between an organization and its employees with the goal of contributing to business success and a great workplace. It informs, involves and inspires.
Vision2Voice Communications helps organization connect with their employees with great internal communication — give us a call today!
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This book looks at fundamental drivers of successful human relationships and applies them to the employee experience. Andrea shows how trust, respect, and even passion can be fuelled in the workplace with the right approach to internal communications.Download the ebook